A guide for decor enthusiasts to elevate their homes through premium soft furnishings, this piece spotlights brands that blend luxury, warmth, and character. From intricate cushions and heritage-inspired textiles to niche rugs and muted, old-money palettes, it highlights how thoughtful choices in cushions, rugs, throws, curtains, and linens can transform a space into a cosy, sophisticated sanctuary.
Our top tip for making your home look more luxe and inviting would be investing in high-quality soft furnishings (you know, apart from swapping sharp, bright lights with warm lights!). Adding premium soft furnishings to your home dramatically elevates it. Think of it this way: the furniture in your home is a cake, and the soft furnishing is like the icing without which it simply doesn’t look as tempting! Beautiful and high-quality cushions, rugs, throws, curtains, table linen, upholstery, ottomans, and drapes lend a sense of warmth and cosiness to the home. If you would like to up your decor game this season, we would suggest upgrading your soft furnishings. Read on to know our top picks for the brands to check out.
If you like intricacy and fine prints, you will probably like this brand too. While they have everything, from wallpapers and accents to quilts and tableware, we particularly gravitate towards their collection of cushions. Whether you are someone who likes having one or two statement cushions in their living room or someone who considers themself a full-blown connoisseur of cushions, we would totally suggest checking out this brand. From cushions with botanical prints and Ikat prints to cushions with Pichhwai and quilting…you’ll find it all here!
If you like your soft furnishing earthy and intricate, we suggest you check out Cottons & Satins. They have a huge collection of soft furnishings, including bedding, table runners, table mats, napkins, ottomans, and curtains, that are characterised by fine prints, plush textures, and vibrant designs. We would particularly suggest this brand if you live for intricacy (like us!).
This brand is for you if you would like your home to embody the richness of the Indian heritage. They have throws, curtains, table linen, bedspreads, rugs, and cushion covers that reflect the earthiness of India. These products don’t look like they’re straight out of a decor catalogue, but from a lived-in, traditional Indian home. Our top picks would be their brocade and banarasi silk cushions.
Even if you consider yourself a rug enthusiast, there is a good chance you might be overlooking some really cool, niche rug brands. Case in point: Humming Haus. From abstract rugs to geometrical ones, and Persian rugs to solid ones, they have something for everyone! Want a custom rug? You’ll get that too!
The Pure Concept Home amalgamates the muted, earthy colour palette with interesting details, patterns, and textures for a design language that feels old money, yet playful.