- Avarna Jain,
Chairperson RPSG Lifestyle Media
Is your sign amongst these?

The world of online dating remains as complex as ever. This year, we saw fun dating theories and trends prop up (hello, pebbling!) and some that we hope to leave behind in 2024. Dating apps on their own can be a daunting process. There’s too much to consider when it comes to getting started and we’re not just talking about selecting the right app to download.
There’s building a profile with the right picture and bio that strikes the balance between mysterious and approachable. Navigating this wide and complicated world can be tough but for some zodiac signs, it’s a cakewalk. At least according to Tinder’s annual Year in Swipe 2024 report.
The report uncovered some surprising analyses of how people dated this year and presented a forecast of what we can expect in the modern dating landscape in 2025. According to Tinder, people were more drawn to endearing and warm vibes than the mysterious and silent ones. Users also spent more time vetting potential matches for trustworthiness, shared values and interests, and emotional availability this year. A survey of the single users on the app also revealed that going forward, people are going to have a no-nonsense approach to dating and have a clear list of traits that are a priority for them while swiping left or right.
The report claimed that astrology was a significant factor for many while looking for love on the Internet. 40% of singles surveyed shared that they took astrological love predictions or horoscopes to heart and relied on a person’s zodiac sign to determine compatibility. It also tallied up the likes and ‘Right Swipes’ from 2024 and revealed the zodiac signs that had the best luck in the year.
For men, the top five most popular zodiac signs this year were Gemini, Taurus, Virgo, Pisces and Leo. On the other hand, the top five signs that received most of the love from women on the app were Virgo, Leo, Gemini, Scorpio and Taurus. The top zodiac signs that cleaned up on the app, across the board, were Leo, Cancer, Taurus, Virgo and Gemini.
This aligns with the report’s findings of what people were most drawn to in 2024. Leo’s natural magnetism, Taurean’s grounded and sensual nature, Gemini’s adaptability, and Virgo’s carefully curated profiles managed to come out on top of the dating pool this year.
What do you think?