Designers Asha And Gautam Believe in Weaving Legacy into Modern Love

Ahead of the FDCI Manifest Wedding Weekend, mother and son duo Asha & Gautam tell us about reinventing tradition for today’s to-be-weds...

Jul 28, 2025
  • Manifest

    At the heart of every Asha & Gautam creation lies a reverence for Indian textiles — an ode to the heirlooms of the past, and a celebration of the contemporary bride and groom. In his opinion, building a meaningful trousseau comes with history, intention, and heritage which has been woven and designed to tell a story to be passed down for generations. 

    Ahead of the upcoming FDCI Manifest Wedding Weekend happening on the 2nd and 3rd August at Taj Palace, New Delhi—designer Gautam shares his love for handlooms, how Indian weddings are evolving, and why patolas and petnis still reign supreme.  

    In Conversation with Asha and Gautam 

      

    Manifest: What inspires you to create every day? 

    Gautam: “The love for craft, handlooms, and saris keeps us going on every single day.” 

     

    M: What is your favourite part about Indian weddings? 

    Gautam: “The favourite part about Indian weddings is the rich Indian textiles which are being reimagined year after year to make the bride, and the family look great on important days of their life.” 

     

    M: Tell us about some fashion trends we could witness this wedding season? 

    Gautam: "While I’ve always been a believer in timeless fashion, I think this year’s play on colour — from bold blocking to unexpected contrasts — is going to be especially exciting to watch.” 

     

    M: What are the three things to-be-weds need to know when they're choosing their wedding outfit?  

    Gautam: "Firstly, wear what makes them comfortable. Secondly, invest consciously, because it's just not about wearing something for your wedding, these pieces also carry a lot of emotion. Thirdly, always have a variety of heirloom pieces in your wardrobe.” 

     

    M: How can a bride include their heritage in their trousseau?  

    Gautam: “Talking about heirloom pieces, there are a bunch I’d like to name... Think Patolas, Bandhani, Petnis and of course Banarsi. To give it a modern spin and keep the history of it intact, play with blouse styles, accessories, belts and even the way you drape yourself in it.” 

     

    M: Tell us about menswear elements having a moment right now. 

    Gautam: “I think the menswear is going to a whole new level. The artistry that is being shown now when it comes to menswear is something which has never been shown before. The kind of embroidery, playing with texture, and the many ways silhouettes are layered along with drape elements are being incorporated in menswear is really enchanting to see.” 

     

    M: What can to-be-weds expected from your showcase at the FDCI Manifest Wedding Weekend? 

    Gautam: “The finest heirloom pieces one can ever see, year after year, and this year especially.” 

     

    Inspired to get started on that wedding wardrobe moodboard? Head to the FDCI Manifest Wedding Weekend this August 2–3, 2025, at the Taj Palace, New Delhi, for the hottest fresh-off-the-runway couture looks and jewellery. Register now by contacting: +91 88004 32645 | +91 88006 11645 

     

    - Avarna Jain,
    Chairperson RPSG Lifestyle Media

    For Manifest to become one of Cambridge Dictionary's most viewed words of 2024 — 1,30,000 hits and counting — it means some of us must have Googled it at least once. I know, I hit that search button over and over again
    because each time I looked at it, I saw a new meaning.

    - Avarna Jain,
    Chairperson RPSG Lifestyle Media

    Putting together a homegrown title at a time when the demise of print has been long announced may seem surprising...
    ...but it has long been a dream of mine to give India a magazine it deserves. A magazine that is the country.

    - Avarna Jain,
    Chairperson RPSG Lifestyle Media

    And nothing, absolutely nothing, represents India more than our weddings.It is a time when families are brought together. Traditions come alive as they are adapted to each couple's beliefs. And lives are joined in a way that the romantic in me still enjoys.

    - Avarna Jain,
    Chairperson RPSG Lifestyle Media

    The fact that it comes with band, baaja and baraat — what's not to love?And that is the reason our first issue celebrates:
    THE NEW BRIDE.

    - Avarna Jain,
    Chairperson RPSG Lifestyle Media

    If you look at
    'Curate Beautiful, Create Happy'individually, they are powerful but when you put them together, they become a promise. While each section is dedicated to a word, I hope you will see this as your first of many handbooks for happiness.

    - Avarna Jain,
    Chairperson RPSG Lifestyle Media

    Curate
    Where we give you a fast-paced look into everything you should wish list when you start to think about marriage. What to buy and how to dress, along with modern mithai and the homegrown fragrance makers to bookmark. Make special note of the feature on alta.

    - Avarna Jain,
    Chairperson RPSG Lifestyle Media

    Beautiful
    It has everything you need to make your wedding special. From the big comeback of red and pink in bridal wear to how the cool kids are wearing corsets to the celebration, there is only one way to get ready for a wedding —with enjoyment.

    - Avarna Jain,
    Chairperson RPSG Lifestyle Media

    Create
    This section is a building block, a step to a better life. A place where we have all the answers. Or at least the beginning of a great conversation.

    - Avarna Jain,
    Chairperson RPSG Lifestyle Media

    Happy
    This needs very little description. It has travel with a special focus on incredible India, and a collection of wedding albums, sourced randomly, but collected with abundance because happiness has no limits.

    - Avarna Jain,
    Chairperson RPSG Lifestyle Media

    This first issue has a lot more, including a carefully edited address book of everything you need to make your wedding perfectly 'gramworthy! But it doesn't stop there. Each issue will be different because each one of you is unique.
    Because we manifested this difference, now we will celebrate you.

    - Avarna Jain,
    Chairperson RPSG Lifestyle Media