New Beauty Launches We're Excited To Try In February 2025

Everyone on their beauty shelves has products that they swear by. These are the potions and bottles which make you feel confident and beautiful. They’ll come to your rescue when you have a pesky pimple, a fading scar or even dryness under your eyes. But, with the beauty industry ensuring you are spoilt for choice when it comes to them offering solutions—often picking what is best for you can be a bit tough.

At present, maybe your sunscreen is elusive. Or the cica cream is no more doing its job of providing you with a smooth complexion… We have painstakingly curated these new launches if you are in the boat. Read on to learn more about these high-performing products below.

New Beauty Launches For February 2025

Embryolisse Filaderme

If you haven’t been living under a rock you know Embryolisse is a brand loved by best celebrity make-up artists in the business. And under their repertoire of products, they have launched Filaderme. Meant to repair the barrier, this is a cream great for anyone with dry, sensitive skin. With a pleasant almond fragrance, it has a smooth texture which gets absorbed into your skin easily leaving a dewy finish. 

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Kérastase Elixir Ultime

Kérastase’s Elixir Ultime is one of their bestsellers which has now been reformulated with the rare, wild French camellia to ensure you get a frizz-free mane. While it is simply used as a hair serum to be applied on damp hair, the upgraded g=formulation also works to offer Heat protection up to 230°C. Since the brand is equally committed to sustainability the bottle is made out of 95% recycled glass and 30% recycled plastic. Also, it is a refillable bottle.

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Type Beauty Lip Lustres

This young and vibrant brand offers skincare benefits with its foolproof make-up products. Recently, Type Beauty relaunched their lip lustres in two variants Light It Up–perfect if you have pigmented lips because it is enriched with Vitamin C and Niacinamide. While Soak It is for those who have dry and chapped lips and features nourishing ingredients like squalene and tripeptides which plump the lips while healing any cracks. Both Lip Lustres have SPF 35 PA+++

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Dolce&Gabbana Devotion EDP Intense

Dolce&Gabbana Devotion EDP Intense has launched on Baccarose. What we love about the perfume is its flacon and believe it will look so pretty on your shelf! The perfume is housed in a warm tinted glass bottle featuring a gold metal Sacred Heart. The Devotion EDP is a gourmand scent with notes of Madagascar Vanilla and Orange Blossom. 

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Shankara Maharani Radiance Ritual Box

This homegrown brand has collaborated with celebrity stylist Ami Patel to bring a limited edition box perfect for both brides and grooms-to-be. The box offers an indulgent skincare ritual featuring Shankara’s bestsellers. You’ll find Shankara’s Gheesutrā Face Emulsion, Gheesutrā Cleansing Balm, Gheesutrā Exfoliator, Gheesutrā Strawberry Lip Butter, Illuminate Kohl Kajal, Brightening Serum, and Orange Body Scrub. Gift this to your bridesmaids or even your bestie tying the knot this year! 

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Beauty By BiE DND Overnight Mask

We say hell yes! To a mask that works when you’re sleeping. This latest launch by Beauty By BiE is meant to hydrate and rejuvenate your skin. It works overnight to ensure you wake up with a fresh, plump, and radiant look even if you slept for a few hours. We think this product will be ideal for the brides when you are busy with all the wedding rituals. It contains hyaluronic acid, collagen, peptides, prebiotics and probiotics powered by 3D Matrix Technology, and Dinyar’s Special Blend of Wonderage.

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O3+ Ideal Hydration Daily Moisturising Cream

This launch has arrived just in time for the warmer…. The O3+ Ideal Hydration Daily Moisturising Cream contains nourishing ingredients like Butylene and Dimethicone, which, when used regularly, form a protective barrier. For all the sensitive-skinned girls, this should be added to your cart ASAP!

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VT Cosmetics Reedle Shot Booster Skin Treatment

Have you seen viral Reels showing how people are applying a serum which is known to mimic the effects of micro-needling? And if you are interest is piqued by the same, there’s good news for you. The brand VT Cosmetics has launched in India along with their  Reedle Shot Booster. This innovation aims to provide you with a smoother complexion. Infused with Cica Extract and low-molecular Hyaluronic Acid, it exfoliates, hydrates and plumps the skin. It’s such a game changer because it does give visible results in the comfort of your home.

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Bath & Body Works Gingham Glow Set

The cult fragrance brand has launched a new gift set which we believe would make for a solid gift for your bae. The Gingham Glow Set comes in a gorgeous, golden bag which can be repurposed and has a plethora of products. From a body lotion to body wash, fragrance mist and hand cream—this one has notes of golden nectar, marigold petals, and sandalwood… It’s a fragrance that you just won’t get enough of.

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Memo Paris Indian Leather EDP 

Inspired by India, it is an extravagant, leathery fragrance… that could also become your signature scent. The top notes are Cypriol heart, while rose and jasmine are at the heart. The fragrance mellows down to oud with vanilla bean extract and a slightly leathery accord for a sexy finish. 

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Plum Cica-Hya-Betaine Vegan Mucin Face Essence

Girls, if you’re suffering from sunburn or just tired of dry, flaky skin then we recommend this new launch from Plum. Layer it right before you apply a treatment serum or simply when your face is damp… You’ll notice visibly plump skin and your barrier will feel less irritated, thanks to cica present in this essence.

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