- Avarna Jain,
Chairperson RPSG Lifestyle Media
In the world of bridal jewellery, tanzanite is emerging as a standout gemstone, offering a refreshing departure from the classics.

In a sea of classic polki, kundan, diamonds, and emeralds, tanzanite is emerging as the bride’s most refreshing choice. Brides are gravitating towards tanzanite for its versatility, bold enough to stand solo in a cocktail ring or engagement solitaire, yet just as captivating when paired with rubellites or diamonds for a richer, layered palette. Jewellers across India are tuning into this shift.
From Mahesh Notandass to Khanna Jewellers, Zoya, Kaj Fine Jewellery, Hazoorilal Legacy, and Sabyasachi, tanzanite is woven into their bridal and fine jewellery lines. It’s a gemstone for the bride who wants her jewellery to feel timeless, but unmistakably hers. Even Katrina Kaif’s Tiffany Solstice ring, set with a luminous tanzanite, is a whisper of how the narrative is changing.



